Helen Rodrigues Presents Iconic Sydney


Helen Rodrigues Bridal together with The Wedding Series bring you ‘Iconic Sydney’ - an editorial inspired by the exceptional beauty of Australia’s famed Sydney Harbour, home to Helen Rodrigues Bridal Boutique since 2001.

Set aboard luxury Super Yacht OSCAR II and captured by wedding photographer Keegan Cronin, the editorial features stunning beauty Olena Khamula wearing an edit of exceptional bridal gowns featuring International Designers exclusively stocked at Helen Rodrigues Bridal.


Creative Direction/Styling – Kate O’Shea, The Wedding Series Agency
Photography – Keegan Cronin
Film – Motion Reel Films
Hair/Make up – Sonia Allen Make Up
Super Yacht – OSCAR II

Tiarne - A Real Bride Story


Tiarne’s Story

Who: Tiarne & Daniel
When: 13 May, 2018
Where: Villa San Giacomo in Positano, Italy.
Dress: Inbal Dror from Helen Rodrigues Bridal
Accessories: Keren Wolf from Helen Rodrigues Bridal
Photography: Kreativ Weddings

Some weddings absolutely take your breath away and our beautiful HR Bride Tiarne’s wedding in Positano, Italy certainly did that. Tiarne wore a beautiful, custom fitted Inbal Dror gown from Helen Rodrigues.


Tiarne explains on The Lane, ‘Traditional, with a touch of glamour were my key points finding my look. I think everyone expected me to wear a fitted gown with an open back, so again I wanted to do something different. I also ended up changing into a fun second outfit which was a feather skirt & embellished top both by Aje. I left my accessories on and ballet flats as they worked well with the white outfit, then danced the night away!’

When it came to Tiarne’s choice of accessories, the beautiful bride selected earrings and a custom-made head band both by Keren Wolf, who Inbal Dror used for her accessories on the runway and are available here.


Read the full feature on The Lane here.

Helen Rodrigues Candle


Helen Rodrigues has created an exclusive fragrance for a very special occasion - be it when your are getting dressed for your wedding, while you are on your honeymoon, spending a romantic moment with someone special or just wanting to relax and enjoy time with family and friends.

The English Pear & Freesia fragrance enhances your emotions, sets the mood and indulges the moment. Available in two sizes, the candle is made from soy wax with a wood wick.

This is a prefect treat to yourself or a gift for your bridesmaids, bridal party or for someone special.

Make an appointment to buy a candle from the boutique or call 02 9904 5700 or email to order your candle.

Peta - A Real Bride Story

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Peta's Story

Who: Peta & Charlie
When: 7 April, 2018
Where: Anambah House, Anambah (Doltone House, Anambah)
Dress: Livne White from Helen Rodrigues Bridal
Accessories: Keren Wolf from Helen Rodrigues Bridal

Feeling like a movie star, a Pinterest vision come to life and a gown fit for a princess by a dream designer. 

From the moment Peta and her maid of honour walked into the Helen Rodrigues showroom, she knew her gown was waiting for her. She knew ‘the one’ was in here.

It was a dream come true for Peta to have her wedding gown designed by the extremely talented Alon Livne. It was love at first sight when she put on ‘the one’, stepping out of the fitting room feeling like a princess.

“It was very surreal. Excited and nervous at the same time! I remember it like it was yesterday, I walked out of the dressing room and Bec (my Maid of Honour) started tearing up. We knew I’d found the one!”

Peta’s wedding was everything she could have dreamed and more in April at her parent’s property in a purpose built, incredibly glam barn at Anambah House, Hunter Valley. All of her dream gown wishes had come true with her fully beaded Alon Livne ‘Kate’ gown and now her Pinterest vision had come to life on the wedding day.
The wedding was certainly not your average barn wedding with shimmering chandeliers, flowers artfully placed as far as the eye could see, beautifully draped fabric across the ceiling beams and the orchid-adored four tier wedding cake.

On the day itself, Peta was surprised by her fiancé, Charlie, with a gorgeous love note and pair of diamond earrings which was the most wonderful way to start her magical day.  
Peta took in every moment of the day from getting ready with the girls, sharing a very special moment with her Father tying is bow tie to seeing Charlie’s face as she walked down the isle and, of course, their first kiss as husband and wife!

Peta was so excited to walk into the reception in front of their families and friends as husband and wife and dancing the night away on the lawn under the glistening lights. 
Peta’s advice to brides who are starting out to find their dream gown is to not be afraid to try on shapes and styles you may not have thought of as “you will be surprised what looks amazing on you!”.

In Peta’s own words about her Helen Rodrigues experience; 
“Helen and her team were absolutely fantastic in the year leading up to my wedding. It always felt like they were part of my wedding team. Always happy to help - from my shoes to my undergarments, no question was too much. Helen went above and beyond and treated me as I were her only customer throughout the entire experience. The team are lovely, and the seamstress is a magician!! Not to mention, the best selection of high end gowns in Australia! A HUGE thank you - Could not have done it without you. Every bride must visit!!!”  

Photography by Mint Photography, Flowers by Susan Avery and Nicholas Haywood Jewellery


Sincerely: Dream Designer Wedding Gowns at Dream Prices

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At Sincerely, you can find stunning ex-floor stock sample gowns available to purchase straight away off the rack at discounted prices! Perfect for the bride who is short on time to find her dream designer wedding gown.

What is Sincerely?

Sincerely is Helen Rodrigues Bridal sample gown boutique. The gowns in Sincerely have been used in the Helen Rodrigues Bridal boutique as the floor stock samples for brides to try on and may have been used in photo shoots and/or runway shows. 

There are gowns from current season and in perfect condition, past seasons and discontinued gowns/designers. The gowns are priced to reflect their condition so some may have 15% off the order-in-new price and others are up to 60% off to reflect the season and/or condition of the gown (these may require some 'love and attention' and/or dry cleaning). 

We have sample gowns available to sell off the rack from all of our designers including Inbal Dror, Alon Livne, Monique Lhuillier and Jenny Packham.

What is a Sample Gown?

A sample gown is a gown that has  been used in the Helen Rodrigues Bridal boutique as the floor stock samples for brides to try on and may have been used in photo shoots and/or runway shows.

As there is only ONE of each gown available to purchase, it is very important that brides fit the sample gowns relatively well as over-altering the gown can impact the gown's original design and integrity. For the brides convenience, all sizes and measurements are provided on the Sincerely website for each gown. 

If you are a size AU6-8 the gowns will be too big and you may end up paying quite a lot to have it tailored to fit and if you are a size AU14+, the gowns unfortunately will not fit. 

Gowns cannot be placed on hold and they are first come best dressed. 

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Why a Sample Gown from Sincerely?

If you have less than 6 months to go before the big day, a sample gown is a perfect idea for you as you can take the gown away with you!

There are times when brides are having a short engagement, would like a second gown, have not found the perfect gown or maybe have even had a mishap with the original gown...if this is the case, Sincerely can certainly help! If you fall in love with a gown at your appointment with us, you take the gown away with you that day and we can of course recommend a wonderful local tailor who can assist with altering your gown (as well as recommended dry cleaner, if required). 

Sincerely is also perfect for finding the perfect gown at the perfect price. As they are sample gowns, we can discount them 15% - 60% off the order-in-new prices! Prices are always reflective of the season and condition of the gown so if you are after a 2017 Inbal Dror sample gown, this may be discounted 10-15% off and if it's a discontinued Jenny Packham gown from 2005, you could be looking at anything up to 40% off for a sample. 

We also offer a select few gowns between $500 - $1,000 from older season gowns. Please note, these gowns would mostly require some 'love and attention' before wearing. 

Please note that all prices exclude all extras such as dry cleaning and tailoring and all gowns must be paid in full. 


Before Arranging your Sincerely Appointment

We highly recommend that brides have started the trying on process prior to coming into Sincerely so that they have a good idea of what they are after, as well as making themselves familiar with the gowns we have available to purchase off the rack. We keep the Sincerely website very up to date for our brides to be able to pre-shop before coming in. 

At Sincerely, as the gowns are sold off the rack on a first come best dressed basis, we would see brides no earlier than 6 - 7 months out from their wedding date, ideally when the wedding date and venue has been booked in as this plays a big part in selecting the correct gown for your special day.  

Have your budget decided on as, in our experience, everyone has a limit as to how much they would like to spend on their gown. We can best help you keep within this figure when you are clear on your budget. Our goal is to help you find your dream gown and work within your specifications so you can leave with perfect gown for your special day. 

Come in with an open mind as if you close yourself off to certain aspects, you may miss your dream gown on the rack! Your stylist will b ring you through the gowns based on the phone conversation prior to you coming in and will suggest gowns based on your requirements (style, budget, venue, time of year etc.). 

We recommend that you bring along no more than two guests whose opinions you truly respect and don't forget, your stylist is there too to weigh in should you decide to come solo. 

The appointment fee for your time at Sincerely provides you with a one hour one on one styling session with one of our brilliant stylists as well as exclusive use of our boutique. This fee is fully reimbursed into the gown should you go ahead.

Monday - Friday appointments $50
Saturday appointments $75
Cancellation fees apply - please see Sincerely's T&C's 

Sincerely is strictly by appointment only and is opened for each bride specifically as we operate with the same small staff as Helen Rodrigues. We do kindly ask you give ample request time for an appointment and we will endeavor to work as much as we can around your requirements and schedule.


What about Tailoring & Dry Cleaning?

We of course can recommend a wonderful local tailor for all of our Sincerely brides who is very familiar with working on our gowns. We cannot quote you on the day as to how much your tailoring will be and we can provide an estimate based on how well the gown fits, the gown's fabrics and condition. 

We also have a trusted local dry cleaner we can also recommend should you gown need to be freshened up before the wedding and/or for afterwards.

If the gown has any imperfections/damage we would be confident that these can be mended by a tailor.

How does Payment Work?

Should you find your dream gown at Sincerely we take payment in full at the end of your appointment and you leave with your gown and any accessories (we do offer a wide range of head pieces, earrings, veils and even shoes!) all bagged up with our preferred tailor and dry cleaner's details. 

We accept all cards (2% surcharge on AMEX) and cash payments. We do not accept cheques. If you would like to do a bank transfer, we can provide you the details and the transfer must be done at your appointment and once this has cleared into our account, you can collect your gown from us. 

There are no refunds, returns or exchanges for any reason whatsoever once your sales contract has been signed and payment has been made. All sales are final and we cannot be held responsible for anything that may occur to your gown once it leaves our boutique. 

Your appointment fee is of course fully credited into your gown (only - not towards accessories) should you go ahead. 

Arranging Your Sincerely Appointment

Should you feel an appointment at Sincerely is right for you, please request an appointment via the Contact Us page on the Sincerely website and one of  our team members will be in touch, during business hours Mon - Fri (excluding public holidays), to discuss and arrange.

You will have the boutique to yourself with one of our trained stylists for one hour helping you with everything from the gown to veils and accessories. 

We look forward to hearing from you soon and helping you find your dream gown at Sincerely!

Expert Bridal Beauty Tips from Jess Berg to Look Amazing and Still be You


Every bride wants to look stunning on their wedding day with flawless, glowy skin, incredible makeup and gorgeous hair. But how do you achieve this and also stay true to yourself? 

We’ve already covered nutrition and fitness in the ‘Wedding Wellbeing’ three part feature for our Helen on Weddings (HOW) blog series, and now it’s time to talk beauty. We spoke with hair and makeup expert, Jessica Berg, for her top tips for the big day. A former model herself, for the last ten years she has been helping other women all over Sydney look their most beautiful for not only weddings, but also photo shoots, editorials, fashion week, and more. So when it comes to looking good she certainly knows a thing or two.

Less is always more
According to Jessica, it’s really important to stay true to yourself on your wedding day and not fall into the trap of wanting to overdo it or look completely different because it’s your one day to be a princess.

“I totally get that, so it’s my job to make the fairytale become a reality by giving brides what they want, but explaining that less is always more,” she explains. “Brides want to be looking at their wedding photos ten years from their wedding thinking they looked fresh, beautiful, like a princess and exactly like themselves, but better!”

The makeup artist gets brides to bring photos or show her pin or mood boards of the ideal look they’re trying to create, and always asks a lot of questions to make sure they get exactly what they want and aren’t thrown off by an image they see.

“What that means is, often celebrities have hair extensions in and many of the images are photo shopped, to give and unrealistic expectation of a look. It's my job to explain what they are seeing in an image and what it takes to get to that point,” she says.

By going through an extended hair and makeup trial though, Jessica says her brides always get the results they’re after.


The perfect look starts with skin
It’s every bride’s dream to have flawless skin on their wedding day and Jessica has a number of great tips to help reach this goal.

  1. Prepare early – Start looking after your skin at least three months out (if possible six months is better).
  2. Start on the inside – Up your water intake for hydration and add a good amount of Omega 3’s to your diet (tablets or oily fish) to help your skin maintain a healthy glow. Probiotics will also keep your gut healthy (healthy gut = healthy everything) and add an apple a day for fibre to aid digestion and keep everything flowing nicely. You can also look at a skin vitamin combination such as A, C, E which all help skin, hair and nails to look their best.
  3. Invest in a good skincare brand – Enlist the help of a beautician or makeup artist for advice on the best brand for your skin type. If you’re less than three months out from the wedding though, don’t change your skincare regime as your skin won’t have time to adjust.
  4. Get facials – Regular facials allow your skin to slowly resurface and regenerate, but go to a professional rather than trying to do them yourself at home. Jessica personally gets Glycolic peels from her beautician and finds her skin’s texture improves each time.
  5. Use sun protection – Make sure you protect your skin all over and not just on your face, because areas like the neck and décolletage also really feel the effects of too much sun.
  6. Don’t pick your face – If a pimple comes up don’t panic. Keep your hands clean and resist the urge to pop it, and if necessary see your beautician who has the knowledge on how to extract it carefully. You don’t want to risk scarring.
  7. Go the natural look – For the actual wedding day you don’t want cakey foundation. Skin should look natural, glowing, beautiful and flawless and your makeup artist should be able to help you achieve this. A bit of natural dimension can be added with highlighters.
  8. Keep hydrated – To maintain your glow throughout the day remember to drink water in between each alcoholic beverage. Your skin will love you for it and you’ll be radiating beauty all day!

Enhancing beauty with makeup
In Jessica’s experience, the best style of makeup that suits most brides is again a natural look with emphasis on the eyes.

“Brides want to look like themselves, but in a better version, and so do their grooms,” she says. “I find by giving brides a very natural finish on the skin and bringing out their best features (usually the eyes or lips if they have amazing lips), then I’m keeping them true to who they are and enhancing their natural beauty.”


Consider more than one hairstyle
When it comes to hair, Jessica believes it’s best to start by looking for photos of other brides or celebrities who have the same hair colour or close to what you have.

“I often get brides coming in with jet black, straight hair and they show me images of a blonde with curly hair,” she says. “It’s my job to interpret what they want though, so we always get there in the end.”

Her other key tip is to consider a second hairstyle option in case the weather is terrible on the day. For example, plan for a ‘hair down with curls’ style if that’s what you really want, but consider an ‘updo with soft curls’ option if on the day of the wedding it’s blowing a gale with torrential rain. Because sometimes a ‘hair down’ style might be really tough to achieve, no matter how much of a  guru your hair stylist is.

Remember to enjoy yourself
Jessica’s final advice to all brides is to relax and enjoy the process, because getting hair and makeup done is so much fun and a really important part of a bride’s day.

“Make sure you feel relaxed and comfortable with the person doing your hair and makeup and remember that it’s about YOU, not them,” explains Jessica. “No matter how good someone is and how experienced they are, no one knows you better than you.”

Do your research and find someone who adds value to your day and contributes to it in the most positive way possible, because as Jessica says: “This is your one day to shine, so get the best people around you and it will be your dream wedding day.”

For more information on Jessica Berg, please visit her website imagineyourself.com.au or follow her on Facebook or Instagram.  

Helen on Weddings: After 16 years in the bridal business fitting thousands of brides personally, Helen Rodrigues certainly knows a thing or two about weddings. Follow our Helen on Weddings (HOW) blog series as Helen and her team share their knowledge and stories to help make your big day as beautiful and memorable as possible.

Get the Look: Classic Bride


Modern, edgy or casual looks can be gorgeous, fun options for wedding styles, but nothing really beats a classic bride.

A timeless, princess shaped gown like this stunning dress from Elie Saab, is the perfect centerpiece for this luxurious look. Add a sheer veil to emphasize the traditional feel and then accessorise with other classic items for a cohesive ensemble.

An elegant drop gold and pearl earring is simply stunning, and nothing is more classic than iconic Chanel No. 5 fragrance to help capture the essence of the look.

When it comes to bridal heels, Manolo Blahnik is one of the go-to brands. This elegant pump with a covered toe is a fitting choice and the crystal blue-encrusted embellishment is a nice subtle nod to another wedding tradition.

Adding to the ‘something blue’ touches, you could opt for a soft blue bridesmaid dress like this long, silk taffeta Monique Lhuillier gown which features an asymmetrical twist on a classic style. A garter, an old tradition in itself, is a sweet addition that can also feature this hue.

When it comes to other wedding features it’s best to keep the classic theme going too. For florals you don’t want anything overly bright - think English roses, blush nudes and ranunculus. A minimalist white tiered tower cake is very traditional and eye-catching, and a special wedding guest book with smart type font is a lovely keepsake to help capture the overall theme for the day.

Leah Simmons on How to Feel Fit and Fabulous for Your Wedding


Getting in the best shape of your life is a very common goal for most brides. But there’s a lot more to it than just hitting the gym twice a day, because all bodies are different.

This is the second article in our new three part ‘Wedding Wellbeing’ feature for the Helen on Weddings (HOW) blog series (following on from our nutrition guide with Jess Sepel), and to get the best advice for all you brides-to-be we spoke to fitness guru, and former Helen Rodrigues real bride, Leah Simmons from Body by Leah Simmons.

Set a goal and start early
According to Leah, it’s important to allow enough time to reach whatever goal you’ve set yourself.

“Planning a wedding is a lengthy and involved process, and it’s easy to neglect certain things like your own health and wellbeing,” she says. “You definitely don’t want to leave your fitness regime to the last minute – especially if you have fairly specific body goals.”

Leah recommends at least 12 weeks (3 months) of consistent training and good nutrition to see real results. She also suggests enlisting the help of a qualified trainer/nutritionist to help assist you in reaching your goal as they can not only design a program around your requirements, but will also help you stay focused and on track.

Tailor your workout to you
All brides have different goals, and women come in all kinds of amazing shapes and sizes; which is why Leah believes that it’s up to the individual to determine what areas of their body they’re going to focus on and what fitness regime they’re going to follow.

“In my experience, I think that strength training (when guided correctly) yields the best results – you’ll build lean muscle tissue as well as get that all important cardio workout to strip fat. Throw in some mobility training (yoga/pilates) for good measure and you’ll be on your way!” says Leah, who is also a big yoga fan and a pilates instructor. 

She advises that it’s best to focus on a combination of exercises that work for you. And whether you’re going for a general tune up or a total body transformation, just be sure to leave enough time to reach your goals safely.

“At the end of the day you should also choose something that you enjoy. You’ll have more luck sticking with something you love than slogging through something you loathe. Be flexible and be creative!” adds Leah.


Work with what you have
If you can’t easily get to a gym or dedicate a lot of time to workouts, don’t worry because according to Leah it’s all about working with what you have.

“Any amount of exercise is better than none,” she says. “The time-poor bride can still focus on nutrition which means you’re already off to a flying start, and there are loads of great ‘at-home’ workouts you can try on the net.”

If you’re really struggling for time, Leah recommends brides try this simple morning circuit that will take no more than ten minutes.

20 x bodyweight squats
20 x leg raises
20 x alternating forward lunges (10 each side)
30 x sec plank
3 x rounds

Things to be mindful of
In a bid to achieve a complete body transformation, some brides might be tempted to go too hard and fast. Leah recommends not attempting something you’ve never done before without professional guidance.

“I would suggest seeking the advice of a trainer as soon as you know when your big day is to discuss your goals and what is actually achievable in the time you have,” she says. “It’s also not uncommon for a bride to lose weight in the lead up to their wedding day just from the sheer stress of it all – so make sure you have several dress fittings as close to the day as possible.” 


Wedding day tips
On the actual day there’s usually an early start, heaps of preparations, a few jitters, lots of things happening and a fair amount of standing; so it’s important to be fighting fit.

As hard as it may be with nerves, Leah believes the best thing you can do is remember to eat on your wedding day. Good carbs are ideal to see you through – think oats with some protein powder mixed in or a serve of brown rice, veggies and some protein (meat, fish, tofu), for a sustained energy release.

Her other tips include:

  • Not drinking too much alcohol (easier said than done!)
  • Making sure to drink plenty of water
  • Doing some deep breathing and have a moment on your own for a little meditation to re-centre yourself 
  • Packing a spare pair of flats so you can really kick up your heels and enjoy yourself!

Leah’s big day
Leah was married in Mykonos, Greece in September 2016 and wore a gorgeous Inbal Dror gown and an Oscar de la Renta veil.

Although already fabulously fit, in the lead up to the wedding she admits she did step up her normal fitness regime by a few notches – the core reason being that she was going to be overseas for a month and didn’t want to train much whilst away.

“I really worked on getting my body to a place where I could pretty much do what I wanted for a month and it wouldn’t really change that much,” she says, although offers a word of caution for other brides who might be thinking of doing the same. 

“I had been strength training for a couple of years prior to my wedding so my body was used to that type of volume. I did a combination of strength and circuit training mixed with pilates and some sprint training. It was pretty intense!”

Have fun with friends
Leah’s final fitness advice to brides is to remember to enjoy yourself and consider teaming up with others for extra motivation.

“Exercise is meant to be fun so make sure you don’t lose sight of that!” she says. “Maybe even get your bridesmaids together and start a little fitness club with them. Training with friends is always easier because you motivate each other to keep going.”

And don’t be surprised if you find yourself post-wedding still doing a version of your bridal workout (even if it is slightly reduced to accommodate your busy life)! Because from Leah’s experience brides are usually so thrilled with their results that they want to keep up their fitness regimes for life.

For more information on Leah Simmons, please visit her website bbls.com.au or follow her on or Instagram or Facebook. Any brides wanting to speak with Leah directly regarding their fitness goals for the big day can also email her directly on leah@bbls.com.au.   
Helen on Weddings: After 17 years in the bridal business fitting thousands of brides personally, Helen Rodrigues certainly knows a thing or two about weddings. Follow our Helen on Weddings (HOW) blog series as Helen and her team share their knowledge and stories to help make your big day as beautiful and memorable as possible.